PORTFOLIO / My Dog Stinks / Consumer branding
My Dog Stinks is a line of unique pet products (Stain Remover and Odor Spray) aimed to encourage consumers to rethink the problems of dog care. Its formula not only made the smells go away, but would get out the mess that "man's best friend" leaves behind. ISKRA creative agency was tasked with capturing the joy dogs bring us through the label design, while its bold brand name and humorous slogan "Say Farewell to Stains/Odor" speak for themselves. The labels were designed to stand out in the market place and communicate the fun you can have taking care of your precious dog thanks to this magic product. A eco-friendly design and illustrative graphics feature a large amount of fun behind this brand.